Wired to Care: How Companies Prosper When They Create Widespread Empathy: Patnaik, Dev: 9780137142347: Amazon.com: Books.
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Wired for Story: What Audiences Really Crave and How to Give it to Them
Imagine knowing what we’re hardwired to crave in every story we encounter, what fuels the success of any story, and keeps readers transfixed. The answer is a game-changer, especially since the secret to writing a compelling story has very little to do with the surface plot or learning to "write well.” We’ll explore what your reader's brain craves, why, what a story actually is, and why writers are therefore the most powerful people on the planet. The result? You’ll be able zero in on what your story is actually about before you write word one (or if you’re in the midst of your umpteenth rewrite, before you write another word). You'll not only produce a more powerful story, chances are you'll drastically reduce your rewrite time.
Lisa Cron is a story coach and the author of Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers From the Very First Sentence and Story Genius: How To Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages that Go Nowhere) both published by Ten Speed Press.
Her video tutorial Writing Fundamentals: The Craft of Story can be found at Lynda.com.
Lisa has worked in publishing at W.W. Norton, as an agent at the Angela Rinaldi Literary Agency, as a producer on shows for Showtime and CourtTV, and as a story consultant for Warner Brothers and the William Morris Agency.
Since 2006, she's been an instructor in the UCLA Extension Writers' Program and is on the faculty of the School of Visual Arts MFA Visual Narrative program in New York City.
Lisa works with writers, nonprofits, educators and organizations, helping them master the unparalleled power of story, so they can move people to action – whether that action is turning the pages of a compelling novel, trying a new product, or taking to the streets to change the world for the better.
For more information please visit: http://mfavisualnarrative.sva.edu/
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